Blogs - Entytle

What Does Maslow’s Hierarchy of Needs have to do with Industrial OEMs, Digitization of Customer Experience & Installed Base?

Vivek Joshi
June 16, 2021

TL;DR Maslow’s hierarchy of needs is a good framework for understanding how companies think. Providing “food, shelter, water” is critical before satisfying higher levels of needs. The high visibility projects of digitization (IoT, Servitization, sophisticated eCommerce, etc.) are definitely in the upper tier of needs. I have a feeling that.

The Aftermarket is too important to be left to Aftermarketers

Vivek Joshi
June 11, 2021

I know, I know…this sounds like clickbait. Maybe it was if it made you read this post, so hear me out. After 25+ years of being in and around the Industrial OEM world, I had been reluctant to acknowledge what executives and others have told me for years: Aftermarket is.

4 Best Practices to Drive Double-Digit OEM Growth in 2022

Vivek Joshi
June 3, 2021

After years of focusing on supply chain and operational initiatives, OEMs are now turning their sights to aftermarket growth. This shift is a welcome change as tending to existing customers’ needs is critical for a healthy growth strategy for any company. It is also not a surprise since service and.

Installed Base Management Solution: Build vs Buy – Part 3/3

Dilipkumar Jadhav
May 28, 2021

We are back with the 3rd installment of the 3 part “Build vs. Buy” series focused on Installed Base Management solution. In case you have missed the previous installments, you can find them here: Part 1: Should Industrial OEMs Buy or Build an Installed Base Management Solution? Part 2: Build.