Blogs - Entytle

How to use CRM to increase aftermarket revenue?

Aaron Arnold
November 29, 2022

CRMs of some degree have been used by all industries to do your basic sales functions: track pipeline, customer engagement, forecasting, and the list goes on. The question, though, is how do you take it a step further and make your organization more efficient and proactive by using a CRM?

2023 is here – How to hit your (bigger) aftermarket sales target

Entytle
November 20, 2022

2023 is here – How to hit your (bigger) aftermarket sales target Experience the transformative shift in the industrial sector in 2023, marked by the challenges of escalating interest rates, supply chain disruptions, workforce turnover, and evolving customer demands. Amidst this landscape of change, the question arises: How can industrial businesses

Using AI to measure customer loyalty

Rob Bradenham
November 11, 2022

Summary; Beyond your top 10-20 accounts, understanding loyalty is really tough. It requires understanding all of the parts and service transactions with a customer, but in the context of the equipment they own, their operating profile and maintenance strategy. Historically this has been done via tribal knowledge – that can’t

Why do Industrials need a purpose-built Industrial CRM?

Colin Palmer
November 4, 2022

A common theme across most OEM sales teams is they are not properly equipped with the necessary tools to maximize customer interactions. Sales teams are tasked to navigate through several layers of data across multiple systems containing inconsistent data to construct a story about their customers. This occurs across all