Blogs - Entytle

BLOGS

Best practices and strategic insights from the OEM industry experts.

Why we started IndustryNext – A community for OEM Leaders

Vivek Joshi
October 5, 2021
TL;DR Best practice sharing and lessons learned has always been a mechanism used by OEM leaders. As we built Entytle, our customers and prospects kept asking us about forums/events/groups where they could trade notes, ideas and learn from one another. As we looked around we could not find anything that

Personalization at Scale: The New Game for Industrial OEMs

Vivek Joshi
September 28, 2021
TL;DR Every customer matters, not just your top ones. Today’s customer expects to be served in a personalized way. The dichotomy of being able to personalize experience WHILE being able to do so at scale is difficult. Other industries have shown it is possible with data & analytics.

Did Artificial Intelligence kill Pareto’s 80/20 Rule?

Rob Bradenham
September 15, 2021
In a resource-constrained environment, Pareto’s 80/20 rule made all the sense in the world. When you have to make choices, tradeoffs, etc – a framework that allows you to decide what to focus on is an important tool in managing outcomes and success. But with modern technologies that simplify prioritization.

Chief Installed Base Officer – how does an OEM go about organizing for this key role?

Vivek Joshi
July 28, 2021
A few weeks ago, I suggested that industrial OEMs should create a new role, that of a Chief Installed Base Officer (CIBO). Based on the comments and reactions, I clearly hit a nerve, and the reactions were interesting in their affirmation of the need for this role.

The ultimate guide to fixing Industrial Data Quality – This works every time!!

Shrihari Mundada
July 14, 2021
I want you to open up the contact list on your phone, and see how many are in there. Of those hundreds of contacts, how many do you actually need today? Are they all saved under their correct names? Are you confident, all of them are active and up-to-date?

The ultimate guide to fixing Industrial Data Quality – This works every time!!

Do you know how bad your Installed Base data is?

Amay Jhaveri
July 9, 2021
So you want to become data-driven in your sales and marketing strategy, and you’re super excited about the way data will help you significantly improve your business? Well yes, it is great to be excited, but do you really know how bad your Installed Base data is?

Aftermarket Transformation: Planting the Seeds for Increased IB Volume

Tejas Dhokane
July 27, 2023
In today’s dynamic business environment, Industrials face unique challenges and opportunities in the maintenance, repair, and upgrading of products. To stay competitive, businesses should embrace aftermarket transformation and focus on increasing Installed Base (IB) volume.

Simplifying Customer and Equipment Registration: The Communication Bridge for Industrial OEMs

Nikhil Dudhawat
July 24, 2023
In today’s fast-paced digital world, Industrial Original Equipment Manufacturers (OEMs) face numerous challenges when it comes to effective customer support, marketing, and equipment maintenance. One of the primary obstacles is the lack of a streamlined process for customer and equipment registration.

Evaluating Aftermarket Performance – Importance & Steps

Tejas Dhokane
July 20, 2023
In this untapped and evolving Industrial landscape, aftermarket plays a crucial role in driving revenue growth and enhancing customer satisfaction.

Unifying Data, Driving Results: How Entytle’s Customer Portal Transforms the OEM Landscape

Sushana Taunk
July 14, 2023
In a world where customer expectations are evolving rapidly, Industrial OEMs are faced with the challenge of meeting these expectations while streamlining their operations.